
We may be new, but our journey started back in 2015. From the beginning, our focus has been to empower businesses and communities with powerful tools and technology to support their growth. Simply put, we just want to help businesses grow with useful, easy-to-use technology. Below is a timeline written by the founders of Whip. It is an honest overview of why we do this.
When we started, our goal was simple: to build software that helps businesses run better. We initially set out to develop a Point of Sale system, but paused to gain a deeper understanding of real business needs.
We began as freelancers, building software across industries, from education to financial institutions. Along the way, we also ran community projects such as football clinics, river clean ups, and English tuition centres. These experiences helped us better understand the challenges faced by local communities.
We realised that to truly give back, we needed to build a sustainable business that creates impact through the work we do every day.
You might expect that by this time we would be a high-revenue company but actually, we were still learning. Then, a Japanese tech firm reached out to us, looking to expand, and we had the opportunity to enter the Japanese market through this collaboration.
Business was growing, and then COVID hit, putting us in a tight spot. We were just about to roll out a version of our Point of Sale system, but once again, we had to pause.
By this time, we had steadily grown our software development business, serving almost every type of industry and market in Malaysia, Singapore, the U.S., the U.K., Hong Kong, Japan, and beyond through a small capacity.
After nearly nine years, we began developing our Whip POS. Over the years people said the market was crowded, but through our entrepreneurial journey, we can confidently say that it doesn't matter how crowded the market is what matters is whether you are solving a real problem. If you are, then go for it.
As we progress, we want to emphasize that our journey has been consistent. We have never strayed from our mission to help businesses grow. To us, it's no longer cliché we are committed not only to helping but also to achieving the highest levels of efficiency and effectiveness for businesses across ASEAN and beyond. We are sincere and work hard every day to make this happen.
Since 2015, our mission has remained consistent: to empower businesses and communities to grow through practical, impactful technology. We build solutions that make digital tools more affordable and accessible, helping businesses adopt technology and operate more efficiently. At our core, we are committed to supporting sustainable growth at scale, with measurable impact.